Iโ€™m Soyeon, a motion designer specialized in branding from Seoul based in NYC.

์•ˆ๋…•ํ•˜์„ธ์š”. ๋ธŒ๋žœ๋“œ ๋””์ž์ธ๊ณผ ๋ชจ์…˜ ๋””์ž์ธ์„ ์ค‘์ ์œผ๋กœํ•œ ์‹œ๊ฐ๋””์ž์ด๋„ˆ ๊น€์†Œ์—ฐ์ž…๋‹ˆ๋‹ค. ๋ชจ์…˜๋””์ž์ธ์ด ๋ธŒ๋žœ๋“œ๋ฅผ ์–ด๋–ป๊ฒŒ ๊ฐ•ํ™”์‹œํ‚ค๋Š”์ง€ ํƒ๊ตฌํ•ฉ๋‹ˆ๋‹ค.   

๎„™๏ธŽ๏ธŽ๏ธŽAbout
๎„™๏ธŽ๏ธŽ๏ธŽLinkedIn



Project TitleYearCategory
2020Visual Identity
2019Visual Identity
2018Visual Identity
2022Visual Identity
2022Styleframe
2022Styleframe
๐Ÿšง Labs.Google 
2024Social
2023Demo
๐Ÿšง Bard 
2023Campaign
๐Ÿšง 2x4 Foundation
2023Visual Identity
๐Ÿšง Lunar New Year
2023AR
๐Ÿšง ESRI About Us
2023Promo Vid
2023Campaign


PLAYGROUND
Logo


Iโ€™m Soyeon, a motion designer specialized in branding from Seoul based in LA.





๎„™๏ธŽ๏ธŽ๏ธŽAbout
๎„™๏ธŽ๏ธŽ๏ธŽLinkedIn
Hello ๐Ÿ™Œ,
Iโ€™m Soyeon, a motion designer specialized in branding from Seoul based in LA.

When I first type in Soyeon in any field, it autocorrects to soybean. Iโ€™m a soybean kind of designer. Similar to how soybean is used for various purposes like soy sauce, tofu, soy milk, and soy candles. Iโ€™m a multidisciplinary designer who uses motion design skills for brand identity system development, style frames, design system and generative design.

Donโ€™t you think soybean and I are similar?





์•ˆ๋…•ํ•˜์„ธ์š” ๐Ÿ™Œ
์ €๋Š” ํ˜„์žฌ ๋‰ด์š•์—์„œ ๊ทผ๋ฌด ์ค‘์ธ ๋ธŒ๋žœ๋“œ ๋””์ž์ธ์„ ์ „๋ฌธ์œผ๋กœ ํ•˜๋Š” ๋ชจ์…˜ ๋””์ž์ด๋„ˆ ์†Œ์—ฐ์ž…๋‹ˆ๋‹ค.

์–ด๋–ค ๋ถ„์•ผ๋“  Soyeon์„ ์ฒ˜์Œ ์ž…๋ ฅํ•˜๋ฉด Soybean์œผ๋กœ ์ž๋™ ์ˆ˜์ •๋ฉ๋‹ˆ๋‹ค. ์ €๋Š” Soybean๊ณผ ๋น„์Šทํ•œ ๋””์ž์ด๋„ˆ์ž…๋‹ˆ๋‹ค. ์ฝฉ์ด ๊ฐ„์žฅ, ๋‘๋ถ€, ๋‘์œ , ๋‘์บ”๋“ค ๋“ฑ ๋‹ค์–‘ํ•œ ์šฉ๋„๋กœ ์‚ฌ์šฉ๋˜๋“ฏ์ด, ๋ชจ์…˜ ๋””์ž์ธ์„ ๋ธŒ๋žœ๋“œ ์•„์ด๋ดํ‹ฐํ‹ฐ ์‹œ์Šคํ…œ, ์Šคํƒ€์ผ ํ”„๋ ˆ์ž„, ๋ฐ ์ œ๋„ˆ๋ ˆ์ดํ‹ฐ๋ธŒ ๋””์ž์ธ์— ์‚ฌ์šฉํ•˜๋Š” multidisciplinary ๋””์ž์ด๋„ˆ ์ž…๋‹ˆ๋‹ค. ์ฝฉ๊ณผ ์ €๋Š” ๋น„์Šทํ•˜์ง€ ์•Š๋‚˜์š”?

Contact ๐Ÿ‘‹ ๎‚Ž๏ธŽ๏ธŽ๏ธŽ
hellomynameissoykim@gmail.com
Say Hi!


Recognition ๐ŸŽ‰ ๎‚Ž๏ธŽ๏ธŽ๏ธŽ

Young Ones Portfolio 2023
Portfolio Winner

Communication Arts Annual 62The Surferโ€™s Journal, Brand Identity Development

ADC Young Ones 2022, Korean National Ballet, Brand Identity Development (Gold Cube)

ADC Young Ones 2022, The Surferโ€™s Journal, Brand Identity Development (Merit)

Master of Design in Brand Design and Strategy Online, The Surferโ€™s Journal, Brand Identity Development

ArtCenter Student Gallery:
The Science Channel, Title Sequence, 2022
Museum of Moving Images,Brand Identity Development, 2022
The Surferโ€™s Journal, Brand Identity Development, 2021
Korean National Ballet, Brand Identity Development, 2021

Skills ๐Ÿ”ง ๎‚Ž๏ธŽ๏ธŽ๏ธŽ

Strong working knowledge of:
After Effects, Illustrator, Photoshop, Indesign, Cinema 4D, Arnold, Figma, Keynote, Google Slides

Familiar with:
Processing, p5.js, HTLM, CSS, DSLR Photography, Realfow, Redshift, Lightroom, XD

Language ๐Ÿ“ ๎‚Ž๏ธŽ๏ธŽ๏ธŽ

Native in Korean
Conversational in English


Experience โœ๏ธ ๎‚Ž๏ธŽ๏ธŽ๏ธŽ
07.2022 โ€“ Present
Google, New York, United States
Creative Lab Fivers, Motion Designer

Contracted via ProUnlimited


04.2022 โ€“ 07.2023
Woowa Bros Seoul, South Korea
Motion Designer


09.2022 โ€“ 03.2023
BUCK, Remote
Apprentice

Supported lead designers with collecting reference, and designing logo. Desgined brand identity for 2x4 foundation. Designed and created styleframes for Loweโ€™s Holiday. Designed Instagram filter for Lunar New Year.

10.2022 โ€“ Present
Freelance Graphic Designer

Art directeed and designed for clayous and other brands with Imagination At Play. Animated promotional video for Love Nitto tennis for Studio Mococo. Designed logo animation.

05.2022 โ€“ 08.2022
ArtCenter College of Design, Pasadena, CA
Teaching Assistant

Assisted in the critique process and gave technical demonstrations on Processing, Illustrator and Photoshop for Elaine Alderetteโ€™s course, Type 5: Motion.

04.2022 โ€“ 05.2022
Imaginary Forces, Remote
Freelance Junior Designer

Animated a promotional video for ESRI: About US, a geographic information system software company. Collected reference images for storyboarding. Created a styleframes for an idea pitch.

01.2022 โ€“ 04.2022
Imaginary Forces, Remote
Design Intern

Assisted with storyboarding, animating and designing of title sequence for a promotional video. Collected images and footage for Phillips: Jean-Michel Basquiat. Took photos and edited images for prints. Animated patterns for Womenโ€™s History Month style guide for Apple. Assisted animating In Memoriam for the 2022 Oscars live broadcast.

03.2022
Stealth Startup Production Company, Remote
Freelance Graphic Designer

Created a keynote presentation deck to attract investment. Designed layout of the slides and organized images, financial data and information.